GROUNDED: From Our Family To Yours

Founded in 2019 by Gabriel and Bryn, GROUNDED set out to fix a health-drink industry full of “clean” labels hiding artificial sweeteners and gut-disruptive junk.

After thousands of recipe iterations, they landed on something rare in the category: a protein shake people actually choose for the taste, not just the macros.

Our mission is to make the cleanest protein shake on the planet

GROUNDED’s MISSION

Our mission is to make the cleanest protein shake on the planet – and to build a brand that has a genuinely positive impact on people and the planet, not just a marketing line. Nothing fake in our shake, always.

No compromise on ingredients

THE GROUNDED DIFFERENCE

What makes GROUNDED different is the ingredients we refuse to compromise on: pea and sunflower protein for a smooth, non-chalky texture, blended with pure coconut cream rather than water or dairy; organic Fairtrade cocoa; real Madagascan vanilla instead of flavourings; a pinch of Himalayan salt to round out the taste.

NATURAL & DAIRY-FREE

Each 490ml carton delivers 20g of plant protein, is 100% dairy-free and natural, and contains less sugar than milk – with zero artificial sweeteners. Packaging is fully recyclable FSC paperboard with plant-based caps, produces up to 75% less CO2 than glass over its lifecycle, and we plant a tree for every online order.

OUR PRODUCTS